Digital Download Protection

-->
by MECHEAL E MILLER

For those of you who sell digital products via the internet you may want to read this very carefully because you are probably losing a fortune. Digital piracy is becoming an ever increasing problem if you deliver word documents, ebooks, PDF’s, software, video’s, and more. Illegal access to protected content is growing right along with the internet. If you are not protecting you digital assets than it is time you start.

What annoys me most is that over half of internet users feel it is OK to share protected content. Since information is what the internet mainly provides most users have no idea how perplexing a problem digital piracy has become. Digital piracy is now a multi billion dollar industry.

Many do not seem to be concerned because they feel that it is big business like Microsoft that is taking the biggest hit. They are partially correct but by not protecting digital downloads writers, software developers, and internet marketers are paying dearly and many have no idea how hard they are actually being hit.

If you sell digital products than you know that most shopping carts have built in protection systems but what is protecting your files after that? What about the percentage of sales that you end up refunding? I can’t count how many times someone has purchased an ebook from me, downloaded the file, and then asked for a refund just minutes later. There was no possible way that they could have read my book that fast. Wouldn’t you consider that to be digital piracy? If I would have had digital download protection software I could have repossessed my files.

Take a look at what the impact of digital piracy may have on you. What if you sell an average of 100 ebooks each month at $37 each. That would be a total of $3,700 per month. If you end up refunding 8% of those purchases then you just had $296 basically stolen from you which adds up to over $3,500 per year. That is only the beginning because many more share your files with friends and family. Many more feel it is OK to share your files on forums. Then some might even resell your files.

The whole thought of losing that much money is probably making you sick to your stomach. Well don’t fret because there are now products which can completely stop all types of piracy. There are not very many but there are some out there. When you want to stop losing money there are some things you will want to look for when analyzing available digital download protection products.

First thing to look for is a product that allows you to protect unlimited files. Make sure they have the ability to immediately disable, lock down and repossess your files. A great feature to look for is a product which allows you to to set expiration dates and trial periods. You will also want to find a product which can track usage which prevents sharing.

Isn’t it time you started protecting your down loadable files. The sooner you do the sooner you will begin to see more sales, less refunds, and your income will grow accordingly. Imagine the look on the face of the digital thief who asked for a refund but still planned on using your product but than could not access the file. Priceless!

About the Author:

Tags:

Spread the Word!

Leave a Reply

You must be logged in to post a comment.