Tips - Search Engine Friendly Pages

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by Lara Crevena

There is no point in building a website unless there are visitors coming in. A major source of traffic for most sites on the Internet is search engines like Google, Yahoo!, MSN, Altavista and so on. Hence, by designing a search engine friendly site, you will be able to rank easily in search engines and obtain more visitors.

Major search engines use programs called crawlers or robots to index websites to list on their search result pages. They follow links to a page, reads the content of the page and record it in their own database, pulling up the listing as people search for it.

If you want to make your site easily indexed, you should avoid using images on your website. Frames not confuse search engine robots, and they might even leave your site because of this. In addition, managers make it difficult for users to bookmark a specific page of your site without using a long, complicated scripts.

Do not present important information in Flash movies or in images. Search engine robots can only read text on your source code so if you present important words in Flash movies and images rather than textual form, your search engine ranking will be affected dramatically.

Use meta tags accordingly in each and every page of your site so that the robots of search engines know what, at first glance, it is particularly the website and if the index. Using metatags, which is making the robot search engine of jobs so that they are easier to crawl and index your site more often.

Stop using wrong HTML tags like to style your page. Use CSS (Cascading Style Sheets) instead because they are more effective and efficient. By using CSS, you can eliminate redundant HTML tags and make your pages much lighter and faster to load.

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